Alchoholic Beverages
2022
Framer represents much more than just another trendy seltzer. It is a unique collaboration that raises profiles and profits for emerging contemporary Australian artists. Each flavour is paired thoughtfully with a work of contemporary Australian art, to create a profile that tastefully complements the flavour, with 5% of every sale going directly to the featured artist. With artisanal insides and artistic outsides, Framer has been created in the spirit of good taste.









Project Credits
Role: Creative Director
Agency: Gareth Procter Studio
Featured can artworks: Evi O / Kane Lehanneur / Bobby Clark
Lifestyle Photography & Video: Jacopo Lancioni
Awards
Awards: AGDA Awards 2023 — Finalist, Branding small business
AGDA Awards 2023 — Finalist, Packaging, alcoholic beverages
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